Samsung has unveiled the Galaxy S26, claiming it to be the first “agentic AI phone” in the market. The device is designed to not only respond to user inquiries but also perform tasks autonomously, effectively acting on behalf of the user. This innovative approach sets a new standard in mobile technology, combining advanced artificial intelligence with user-friendly functionality.
During a recent presentation in San Francisco, Samsung”s CEO, TM Roh, described the Galaxy S26, stating, “Imagine a phone that anticipates your needs before you even realize them.” The concept of an agentic phone is a significant departure from traditional AI interfaces, which have largely been reactive in nature. This new model emphasizes a proactive approach, where the phone performs actions without requiring constant user input.
The Galaxy S26 incorporates a sophisticated multi-agent framework that combines Google”s Gemini, Perplexity, and a redesigned Bixby. These systems work together to enhance user experience by anticipating needs and executing tasks across various applications. For example, when faced with multiple pizza requests in a family group chat, Gemini can analyze the conversation, compile the orders, and prepare a cart on DoorDash, waiting for user confirmation before completing the order.
This feature rollout is initially limited to select apps, including DoorDash and GrubHub, and will expand based on user feedback. Google has ensured that Gemini will not finalize any transactions without explicit user approval, allowing users to monitor its actions in real-time.
In addition to Gemini, the Galaxy S26 utilizes Perplexity, which serves as an advanced “answer engine.” This system can provide comprehensive answers by sifting through multiple open tabs and browsing history, thus streamlining the information-gathering process for users. Furthermore, Bixby has undergone a significant upgrade, allowing it to respond based on contextual understanding rather than just executing commands.
The Galaxy S26 also introduces several other noteworthy AI features. The “Now Brief” function creates a personalized daily overview, highlighting important information like restaurant reservations and schedule conflicts. “Call Screening” informs users about unknown callers and summarizes their intent, while the “Nudge” feature facilitates quicker responses by integrating calendar checks into ongoing conversations.
Photography capabilities have also seen enhancements, with the front camera utilizing an AI image signal processor for improved selfie quality. The device”s camera system is geared towards high-performance video recording, supporting 8K recording through a new codec that ensures high fidelity even after multiple edits.
On the hardware front, the Galaxy S26 stands out with a unique privacy display feature that limits screen visibility to only the user. This innovative display utilizes a “black matrix” layer that restricts light emission, making it difficult for onlookers to view the screen from an angle. Users can toggle this feature on and off for specific applications, enhancing security for sensitive information while maintaining usability for less critical tasks.
The Galaxy S26 Ultra is priced starting at $1,299, with pre-orders now available and shipping slated to begin on March 11. The standard Galaxy S26 is priced at $899, while the larger Galaxy S26 Plus will retail for $1,099. As Samsung leads the charge in integrating agentic AI into smartphones, it remains to be seen how competitors will respond and whether this new paradigm will reshape user expectations in mobile technology.
