Apple Inc. (AAPL) shares are currently priced at $263, but investment analysts are anticipating a potential rise to $300 following the company”s robust Q1 2026 earnings report. The earnings, released on Thursday, surpassed Wall Street expectations, showcasing impressive iPhone sales that contributed significantly to the revenue.
In the first quarter, Apple reported a staggering $85.3 billion in iPhone revenue, significantly exceeding the $78.3 billion forecasted by analysts. This marks a notable increase from the $69.1 billion reported in the same quarter of the previous year. Despite a minor pullback in stock price after the earnings announcement—due to CEO Tim Cook”s warning about future margin impacts from the global memory shortage—AAPL shares rebounded nearly 3% at the start of the week.
Market analysts maintain an optimistic outlook for AAPL, with projections suggesting that the stock could break through the $270 resistance level and reach an all-time high of $300. This bullish sentiment is echoed by several Wall Street firms, including Wedbush and Tigress Financial, which have set ambitious price targets of $350 and $305, respectively, reflecting the stock”s growth potential.
At present, AAPL is trading at $256. The company is also focused on enhancing its iPhone offerings by incorporating artificial intelligence features in collaboration with Google”s Gemini. This strategic move is believed to strengthen Apple”s market position without necessitating substantial investment.
Furthermore, projections indicate that sales in Greater China may increase by approximately 15%, while service revenue is expected to grow by 14.1%. Investors are keenly observing how Apple manages its rising costs amid the ongoing global memory chip shortage, as effective management could lead to further stock price increases in 2026.
